Published Online: January 05, 2005
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Purpose: The present research is a study of the relationship between job satisfaction and various motivational needs at different managerial, supervisory and staff levels. Design/Methodology/Approach: The methodological approach of this research study is analytical and the data is obtained through primary data sources in thematic form. The statistical techniques used in analysing the data included: Pearson Correlation was employed to see the interrelationship between job satisfaction and various motivational needs and Regression was applied to find the effect of various motivational needs on job satisfaction for different level of associates. Findings: The results show significant positive correlation between job satisfaction and need for autonomy and self-actualization of top level managers. This suggests that for top level managers’ fulfilment of self-actualization need is what motivates them. The significant positive correlation was found between job satisfaction and need for self-control, need for monetary gains and need for social affiliation and conformity. The results also indicate that need for self-control and need for monetary gains have significant positive effect on job satisfaction. Research Limitations: The main limitation for this study is that it was based on the limited random sample. The sample consisted of 480 associates of public and private sector. Replicating the research approach with more comprehensive data would result in deriving better conclusion. Managerial Implications: The implications for management from this study are that by creating an environment that promotes job satisfaction, companies can develop employees who are motivated, productive and fulfilled by adopting good HR policies. This, in turn, will contribute to higher quality of performance and job satisfaction. Originality/Value: This study showcased the original work of the authors in the field of the relationship between job satisfaction and various motivational needs at different managerial, supervisory and staff levels.
Keywords
Motivation, Job Satisfaction, Managers, HR Policies, Performance